Normal view MARC view ISBD view

Advertising

By:

Material type: Text

Subject(s):

DDC classification:

Contents:

Advertising in our economic society

Advertising in the in the Philippines

How to plan an effective advertising campaign

How to choose and advertising agency

How to plan an effective advertisement

Advertising copy

Advertising layout

Type and printing

Advertising media

Outdoor advertising

Other advertising media

Product and package designs as tools of advertising

Trademarks, slogans, trade names and labels

Ethics and advertising

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Book	Krus na Ligas Branch Filipiniana Section	Filipiniana	F 659.1 M672a 2000 (Browse shelf(Opens below))	c. 8	Room use only	15531QC
Book	Main Library Filipiniana Section	Filipiniana	F 659.1 M672a 2000 (Browse shelf(Opens below))	c. 1	Room use only	15524QC
Book	North Fairview Branch Filipiniana Section	Filipiniana	F 659.1 M672a 2000 (Browse shelf(Opens below))	c. 2	Room use only	15525QC
Book	Payatas Lupang Pangako Branch Filipiniana Section	Filipiniana	F 659.1 M672a 2000 (Browse shelf(Opens below))	c. 6	Room use only	15529QC

Includes bibliographical references and index.