New category strategy / by Edgar Sia II

Growing through innovation / by Jane Jimenez-Basas

Play to win / by Albet Buddahim

Using big data in predicting sales talent / by Kathleen Yu

Understanding women achievers / by Aurora M. Suarez

Insighting / by Miko Biscocho

Sports retail trends / by Toby Claudio

Creating a Filipino cosmetics brand / by Jacqe Yuengtian-Gutierrez

Opportunity-seeking in underserved market / by Dar Ty-Nilo

Tapping the underserved market / by Nol Montalbo

Franchising a new category / by Richard Sanz

Behavior modification / by Chris Manguera

Marketing planning / by Ann Esteves

Understanding customers intimately / by Jonn Terence Dy

Managing brand portfolios / by Dorothy Dee-Ching

Growing brands / by Francis Flores

Brand strategy / by Maimai Madrid-Punzalan

Formulating your big idea / by Christina Lao

Advertising and promotion / by Candice Alabanza-Iyog

New rules of soap opera advertising / by Lester Estrada

Service brand extension / by Audrey Tanco-Uy

Services marketing / by Gladys Jane Chan

Defending your brand / by Chad Sotelo

Recapturing market leadership / by Pamela Tiu-Takai

Strengthening old brands amidst new realities / by Kakam Gabunada

Competing in the restaurant industry / by Raymund Magdaluyo

Marketing to kids / by Jia Salindong-Du

The future of shopper marketing / by Anson Dichaves

Omni channel marketing / by Nicco Tan

Channel trends in fast moving consumer goods / by Stephen Tu

Franchising / by Chris Lim

Food delivery / by Iceal Peñalosa

Social media marketing / by Donald Lim

Digital transformation / by Christian Lim

Advocacy marketing / by Matt Pardiñas

Gift; Von Totanes; February 21, 2025; 133627d.