Hello, my name is awesome (Record no. 24483)

MARC details
000 -LEADER
fixed length control field 01461nam a2200385 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241108133341.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241021s2019 cau b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781523099986
040 ## - CATALOGING SOURCE
Transcribing agency QCPL
Description conventions rda
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Watkins, Alexandra
Relator term author
245 10 - TITLE STATEMENT
Title Hello, my name is awesome
Remainder of title : how to create brand names that stick
Statement of responsibility, etc. / Alexandra Watkins
250 ## - EDITION STATEMENT
Edition statement Second edition
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Oakland, California :
Name of producer, publisher, distributor, manufacturer Berrett-Koehler Publishers,
Date of production, publication, distribution, manufacture, or copyright notice [2019]
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 144 pages
336 ## - Content Type
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - Carrier Type
Source rdacarrier
Carrier type term volume
500 ## - GENERAL NOTE
General note "Advanced uncorrected galley."--Cover.
500 ## - GENERAL NOTE
General note "Completely revised and updated : new tools, triumphs, and train wrecks."--Title page.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 129-130).
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note SMILE - The 5 qualities of a super-sticky name
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note SCRATCH - The 7 deal breakers
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Domain names - secrets, strategies, and silliness
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The creative brief - your brand name road map
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Brainstorming - how to be an idea machine
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Name review - guardrails for groups
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Corporate creativity - the power of names in the workplace
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Name changes - pros and cons
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding (Marketing)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Business & money
9 (RLIN) 10969
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Lost status Library use only Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Koha item type
    Circulation Sta. Lucia Branch Sta. Lucia Branch Reference Section 09/18/2024 Donation C 658.827 W335h 2019 132724d Book