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Introduction to marketing communication : an introduction approach / John Burnett, Sandra Moriarty by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Upper Saddle River, NJ : Prentice-Hall, [1998]
Availability: Items available for reference: Main Library: Room use only (1)Call number: R 658.8 B946i 1998.

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Promotion and marketing communications / edited by Umut Ayman and Anıl Kemal Kaya by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publisher: London : IntechOpen, [2020]
Online resources:
Availability: Items available for loan: Accessible online (1).

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