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The entrepreneur's guide to risk and decisions : building successful early-stage ventures / by Thomas G. Pittz and Eric W. Liguori

By: Contributor(s): Material type: TextTextPublisher: Bingley : Emerald Publishing, 2020Edition: First editionDescription: xii, 115 pagesContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781838678746
Subject(s): DDC classification:
  • 658.421
Contents:
1. Process
Ideas versus execution
Business plans versus business models
Prototyping and MVPs
Market segmentation and pivoting
The pitch
2. People
Selecting partners
Determining equity and vesting
Building culture
Hiring employees
Choosing mentors
3. Networks
Networking fundamentals
Navigating networks
Building networks
Exploiting networks
Maintaining networks
4. Sales & marketing
Learning to sell
Sales pipeline and metrics
Failure, rejection and learning
Pricing models
Guerilla marketing
Branding
5. Financing
Financial literacy
Bootstrapping
Crowdfunding
Equity financing
Debt financing
6. Nuts & bolts
Rudimentary legal considerations
Human resources basics
Compliance and business systems
Tax considerations
Exit considerations
Exit strategies
Conclusion
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book Main Library Reference Section Reference R 658.421 P692e 2020 (Browse shelf(Opens below)) Room use only 53045QC

Includes bibliographical references (pages 109) and index.

1. Process

Ideas versus execution

Business plans versus business models

Prototyping and MVPs

Market segmentation and pivoting

The pitch

2. People

Selecting partners

Determining equity and vesting

Building culture

Hiring employees

Choosing mentors

3. Networks

Networking fundamentals

Navigating networks

Building networks

Exploiting networks

Maintaining networks

4. Sales & marketing

Learning to sell

Sales pipeline and metrics

Failure, rejection and learning

Pricing models

Guerilla marketing

Branding

5. Financing

Financial literacy

Bootstrapping

Crowdfunding

Equity financing

Debt financing

6. Nuts & bolts

Rudimentary legal considerations

Human resources basics

Compliance and business systems

Tax considerations

Exit considerations

Exit strategies

Conclusion

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