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Entrepreneurship / senior contributing authors, Michael Laverty, Chris Littel

By: Contributor(s): Material type: TextTextPublisher: Houston, Texas : OpenStax, 2020Description: 1 online resource (695 pages) : color illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781947172708
Subject(s): Genre/Form: Online resources:
Contents:
The entrepreneurial perspective
The entrepreneurial journey and pathways
The ethical and social responsibilities of entrepreneurs
Creativity, innovation, and invention
Identifying entrepreneurial opportunity
Problem solving and need recognition techniques
Telling your entrepreneurial story and pitching the idea
Entrepreneurial marketing and sales
Entrepreneurial finance and accounting
Launch for growth to success
Business model and plan
Building networks and foundations
Business structure options : legal, tax, and risk issues
Fundamentals of resource planning
Next steps
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Holdings
Item type Current library Collection Status Barcode
eBook (Free & Open Access) eBook (Free & Open Access) Accessible online Circulation Available EB-00041

Includes index.

The entrepreneurial perspective

The entrepreneurial journey and pathways

The ethical and social responsibilities of entrepreneurs

Creativity, innovation, and invention

Identifying entrepreneurial opportunity

Problem solving and need recognition techniques

Telling your entrepreneurial story and pitching the idea

Entrepreneurial marketing and sales

Entrepreneurial finance and accounting

Launch for growth to success

Business model and plan

Building networks and foundations

Business structure options : legal, tax, and risk issues

Fundamentals of resource planning

Next steps

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