Strategic management : concepts and cases / Fred R. David

By: Material type: TextTextPublisher: Singapore : Pearson, 2009Edition: Twelfth editionDescription: 325 pages : illustrationsContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9789810697013
Subject(s): DDC classification:
  • 658.4012
Contents:
The nature of strategic management
Strategy formulation
Formulating the business vision and mission
Making an external assessment
Making an internal assessment
Placing strategies into action
Understanding strategy analysis and choice
Strategy implementation
Dealing with management and operations issues
Dealing with marketing, finance/accounting, R&D, and MIS issues
Strategy evaluation
Reviewing, evaluating and controlling strategy
Strategic management case analysis
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book Main Library Reference Section Circulation C 658.4012 D249s 2009 (Browse shelf(Opens below)) Available 106536d

Includes bibliographical references.

The nature of strategic management

Strategy formulation

Formulating the business vision and mission

Making an external assessment

Making an internal assessment

Placing strategies into action

Understanding strategy analysis and choice

Strategy implementation

Dealing with management and operations issues

Dealing with marketing, finance/accounting, R&D, and MIS issues

Strategy evaluation

Reviewing, evaluating and controlling strategy

Strategic management case analysis

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