The new rules of sales and service : how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business / David Meerman Scott
Material type:
TextPublisher: Hoboken, New Jersey : John Wiley & Sons, [2016]Edition: Revised and expandedDescription: xi, 292 pagesContent type: - text
- unmediated
- volume
- 9781119272427
- 658.85
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| R 658.8 W182m 2011 Marketing strategy : a decision-focused approach | R 658.812 F597h 2007 Human sigma : managing the employee-customer encounter | R 658.848 C359i 2003 International marketing | R 658.85 Sc425n 2016 The new rules of sales and service : how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business | R 686.22 C889s 2010 The story of graphic design : from the invention of writing to the birth of digital design | R 720.284 D852a 2015 Autodesk Revit Architecture 2016 : essentials | R 745.0973 R724c 1989 Country : classic and contemporary ideas for living |
Includes index.
The old world of sales and service
The new rules of sales and service
Your story
Integrating marketing and sales with buyer personas
The sales cycle is now the buying cycle
Agile, real-time social sales
The new service imperative
Agile, real-time social service
The social you
Your social company
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