Small business management (Record no. 21476)

MARC details
000 -LEADER
fixed length control field 02544nam a22006497a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240125154403.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240117s2020 maua b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780357039410
040 ## - CATALOGING SOURCE
Transcribing agency QCPL
Description conventions rda
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.022
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Longenecker, Justin G.
Fuller form of name (Justin Gooderl)
Relator term author
245 10 - TITLE STATEMENT
Title Small business management
Remainder of title : launching and growing entrepreneurial ventures
Statement of responsibility, etc. / Justin G. Longenecker [and three others]
250 ## - EDITION STATEMENT
Edition statement 19e
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston, Massachusetts :
Name of producer, publisher, distributor, manufacturer Cengage,
Date of production, publication, distribution, manufacture, or copyright notice [2020]
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 598 pages :
Other physical details color illustrations
336 ## - Content Type
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - Carrier Type
Source rdacarrier
Carrier type term volume
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part 1. Entrepreneurship : a world of opportunity
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The entrepreneurial life
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Integrity, ethics, and social entrepreneurship
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part 2. Starting from scratch or joining an existing business
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Starting a small business
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Franchises and buyouts
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The family business
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part 3. Developing the new venture business plan
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The business plan : visualizing the dream
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The marketing plan
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The organizational plan : teams, legal structures, alliances, and directors
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The location plan
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Understanding the firm's financial statements
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Forecasting financial requirements
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Forecasting financial requirements
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Financing the small business
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Planning for the harvest
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part 4. Focusing on the customer : marketing growth strategies
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Building customer relationships
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Product development and supply chain management
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Pricing and credit decisions
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Promotional planning
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Global opportunities for small businesses
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part 5. Managing growth in the small business
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Professional management and the small business
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Managing human resources
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Managing small business operations
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Managing the firm's assets
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Managing risk
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Small business
General subdivision Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Entrepreneurship
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
9 (RLIN) 10969
Topical term or geographic name as entry element Business & money
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Petty, J. William
Relator term author
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Palich, Leslie E.
Relator term author
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hoy, Frank
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Lost status Library use only Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Koha item type
  Room use only Reference Lagro Branch Lagro Branch Reference Section 10/17/2023 Purchased 7225.00 2023-07-02-1106-01-1122 R 658.022 L852s 2020 53015QC Book