International marketing / Philip R. Cateora, John L. Graham

By: Contributor(s): Material type: TextTextPublisher: New York : McGraw-Hill/Irwin, [2007]Edition: Thirteenth editionDescription: xxxii, 702 pages : color illustrationsContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780071274722
Subject(s): Genre/Form:
DDC classification:
  • 658.848
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book Main Library Reference Section Reference R 658.848 C359i 2007 (Browse shelf(Opens below)) Room use only 20482QC

Includes bibliographical references and index.

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