| 000 | 00798nam a22002777a 4500 | ||
|---|---|---|---|
| 999 |
_c826 _d826 |
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| 003 | OSt | ||
| 005 | 20231110153108.0 | ||
| 008 | 150810b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0256218943 | ||
| 040 |
_cQCPL _erda |
||
| 082 | _a658.8 | ||
| 245 |
_aInternational and global marketing _b: concepts and cases _c/ [edited by] Taylor W. Meloan, John L. Graham |
||
| 250 | _a2nd ed. | ||
| 264 | 1 |
_aBoston, MA : _bIrwin/McGraw-Hill, _c1997 |
|
| 300 |
_axvi, 439 p. : _bill. |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | _aExport marketing | ||
| 655 | _2lcgft | ||
| 700 | _aMeloan, Taylor W. | ||
| 700 | _aGraham, John L. | ||
| 942 |
_2ddc _cBOOK |
||
| 690 | _aBusiness & money | ||