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008 | 160921m20092010si a|||| b||| 001 0 eng d | ||
020 | _a9789812728517 | ||
040 |
_cQCPL _erda |
||
082 | _a910.688 | ||
100 | 1 |
_aMiddleton, Victor T. C. _eauthor |
|
245 | 1 | 0 |
_aMarketing in travel and tourism _c/ Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod |
250 | _aFourth edition | ||
264 | 1 |
_aSingapore : _bElsevier, _c[2010] |
|
300 |
_axxv, 502 pages : _billustrations |
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336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
504 | _aIncludes bibliographical references (pages 487-491) and index. | ||
650 |
_aTourism _xMarketing |
||
655 | _2lcgft | ||
700 | 1 |
_aFyall, Alan _eauthor |
|
700 | 1 |
_aMorgan, Michael _eauthor |
|
700 | 1 |
_aRanchhod, Ashok _econtributor |
|
942 |
_2ddc _cBOOK |
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690 | _aBusiness & money |