| 000 | 01708nam a22004937a 4500 | ||
|---|---|---|---|
| 999 |
_c21473 _d21472 |
||
| 003 | OSt | ||
| 005 | 20240125083519.0 | ||
| 008 | 240117s2020 enka b 001 0 eng d | ||
| 020 | _a9781108708241 | ||
| 040 |
_cQCPL _erda |
||
| 082 | _a658 | ||
| 100 | 1 |
_aGhauri, Pervez N. _eauthor |
|
| 245 | 1 | 0 |
_aResearch methods in business studies _c/ Pervez Ghauri, Kjell Grønhaug, Roger Strange |
| 250 | _aFifth edition | ||
| 264 | 1 |
_aCambridge : _bCambridge University Press, _c2020 |
|
| 300 |
_axix, 327 pages : _billustrations |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
||
| 504 | _aIncludes bibliographical references (pages [302]-318) and index. | ||
| 505 | 0 | _aPart 1. Challenges and ambiguities of business research | |
| 505 | 0 | _aIntroduction | |
| 505 | 0 | _aResearch in business studies | |
| 505 | 0 | _aPart 2. The research process | |
| 505 | 0 | _aThe research process | |
| 505 | 0 | _aResearch problems | |
| 505 | 0 | _aResearch design | |
| 505 | 0 | _aMeasurements | |
| 505 | 0 | _aPart 3. Implementation | |
| 505 | 0 | _aData collection for qualitative research | |
| 505 | 0 | _aQualitative data analysis | |
| 505 | 0 | _aData collection for quantitative research | |
| 505 | 0 | _aDescription and preliminary analysis of quantitative data | |
| 505 | 0 | _aMultiple regression | |
| 505 | 0 | _aAdditional methods of quantitative analysis | |
| 505 | 0 | _aCross-cultural research | |
| 505 | 0 | _aWriting the final report | |
| 650 |
_aManagement _xResearch |
||
| 650 |
_aBusiness _xResearch |
||
| 690 |
_910969 _aBusiness & money |
||
| 700 | 1 |
_aGrønhaug, Kjell _eauthor |
|
| 700 | 1 |
_aStrange, Roger _eauthor |
|
| 942 |
_2ddc _cBOOK |
||