000 | 01462nam a2200397 4500 | ||
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999 |
_c21377 _d21376 |
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003 | OSt | ||
005 | 20240115104324.0 | ||
008 | 240110s2022 ii b 001 0 eng d | ||
020 | _a9789390780860 | ||
040 |
_cQCPL _erda |
||
082 | _a338.4791 | ||
100 | 1 |
_aBedi, Siddharth _eauthor |
|
245 | 1 | 0 |
_aEmerging innovative marketing strategies in the tourism industry _c/ Siddharth Bedi |
264 | 1 |
_aNew Delhi : _bRandom Publications, _c2022 |
|
300 | _aviii, 358 pages | ||
336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
504 | _aIncludes bibliographical references (pages [355]-356) and index. | ||
505 | 0 | _aTourism marketing | |
505 | 0 | _aThe quality of transport and important in travel business | |
505 | 0 | _aMarketing strategy | |
505 | 0 | _aTourism associations as leader of marketing | |
505 | 0 | _aTourism competitiveness demand and pricing | |
505 | 0 | _aRecreation and tourism marketing | |
505 | 0 | _aTourism marketing information system | |
505 | 0 | _aMarketing basics for the small hotel business | |
505 | 0 | _aInnovations in hospitality product | |
505 | 0 | _aThe tourism and hospitality product | |
505 | 0 | _aTourism promotion and marketing | |
505 | 0 | _aEco-tourism and the tourism industry | |
505 | 0 | _aConsumer decision rules and implications for hotel choice | |
505 | 0 | _aTourism product management | |
650 |
_aTourism _xMarketing |
||
942 |
_2ddc _cBOOK |