| 000 | 01248nam a2200349 4500 | ||
|---|---|---|---|
| 999 |
_c21373 _d21372 |
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| 003 | OSt | ||
| 005 | 20240112162812.0 | ||
| 008 | 240110s2022 ii a b 001 0 eng d | ||
| 020 | _a9789393884046 | ||
| 040 |
_cQCPL _erda |
||
| 082 | _a658.872 | ||
| 100 | 1 |
_aSharma, B. R. _eauthor |
|
| 245 | 1 | 0 |
_aE-commerce management _b: text and cases _c/ B.R. Sharma |
| 264 | 1 |
_aNew Delhi : _bRandom Publications, _c2022 |
|
| 300 |
_aviii, 345 pages : _billustrations |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
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| 504 | _aIncludes bibliographical references (pages [342]-343) and index. | ||
| 505 | 0 | _aElectronic commerce | |
| 505 | 0 | _aThe world of e-retailing and e-retail management | |
| 505 | 0 | _aDevelopment of e-commerce technology | |
| 505 | 0 | _aE-shopping for consumers | |
| 505 | 0 | _aThe digital retailer and customer relationship management | |
| 505 | 0 | _aE-commerce and e-business management | |
| 505 | 0 | _aThe role of marketing database management | |
| 505 | 0 | _aMulti-channel coordination and e-business | |
| 505 | 0 | _aManagement information system | |
| 650 |
_aElectronic commerce _xManagement |
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| 650 |
_aElectronic commerce _xCase studies |
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| 942 |
_2ddc _cBOOK |
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