000 01171nam a22003137a 4500
999 _c17910
_d17909
003 OSt
005 20231103142943.0
008 230209s2011 enk | b 001 0 eng d
020 _a9780745647173
040 _cQCPL
082 _a302.2
100 1 _aConrad, Charles
_eauthor
245 1 0 _aOrganizational rhetoric
_b: strategies of resistance and domination
_c/ Charles Conrad
264 1 _aCambridge :
_bPolity Press,
_c2011
300 _axiii, 273 pages
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
490 _aKey themes in organizational communication
504 _aIncludes bibliographical references (pages 220-252) and index.
505 0 _aWhat is rhetoric? What is organizational rhetoric? Why are they important?
505 0 _aCreating Topoi for organizational rhetoric
505 0 _aConstructing the leadership Mythos
505 0 _aOrganizational rhetoric and public policymaking
505 0 _aRhetoric and the management of organizational identities, images and crises
650 _aCommunication in organizations
650 _aCommunication in management
942 _2ddc
_cBOOK