000			02133nam a22005537a 4500
999			_c14227 _d14226
003			OSt
005			20231110153403.0
008			210924s2018 nyua|||| b||| 001 0 eng d
020			_a9781259921834
040			_cQCPL
082			_a658
100	1		_aFerrell, O. C. _eauthor
245	1	0	_aBusiness foundations _b: a changing world _c/ O.C. Ferrell, Geoffrey A. Hirt, Linda Ferrell
250			_aEleventh edition
264		1	_aNew York : _bMcGraw-Hill Education, _c[2018]
300			_axxvi, 609 pages : _bcolor illustrations
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
504			_aIncludes bibliographical references and index.
505	0		_aPart 1. Business in a changing world
505	0		_a1. The dynamics of business and economics
505	0		_a2. Business ethics and social responsibility
505	0		_a3. Business in a borderless world
505	0		_aPart 2. Starting and growing a business
505	0		_a4. Options for organizing business
505	0		_a5. Small business, entrepreneurship, and franchising
505	0		_aPart 3. Managing for quality and competitiveness
505	0		_a6. The nature of management
505	0		_a7. Organization, teamwork, and communication
505	0		_a8. Managing service and manufacturing operations
505	0		_aPart 4. Creating the human resource advantage
505	0		_a9. Motivating the workforce
505	0		_a10. Managing human resources
505	0		_aPart 5. Marketing : developing relationships
505	0		_a11. Customer-driven marketing
505	0		_a12. Dimensions of marketing strategy
505	0		_a13. Digital marketing and social networking
505	0		_aPart 6. Financing the enterprise
505	0		_a14. Accounting and financial statements
505	0		_a15. Money and the financial system
505	0		_a16. Financial management and securities markets
650			_aBusiness
650			_aManagement _zUnited States
700	1		_aHirt, Geoffrey A. _eauthor
700	1		_aFerrell, Linda _eauthor
942			_2ddc _cBOOK
690			_aBusiness & money