000 00760nam a22002657a 4500
999 _c12633
_d12632
003 OSt
005 20231110153324.0
008 190507m20162014maua|||| b||| 001 0 eng d
020 _a9781285858340
040 _cQCPL
082 _a658.8
100 _aPride, William M.
_eauthor
245 1 0 _aMarketing
_c/ William M. Pride, O.C. Ferrell
250 _a2016 edition
264 1 _aBoston, MA :
_bCengage Learning,
_c2016
300 _axxxi, 687 pages :
_bcolor illustrations
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and indexes.
650 _aMarketing
700 _aFerrell, O. C.
_eauthor
942 _2ddc
_cBOOK
690 _aBusiness & money