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Crafting and executing strategy : the quest for competitive advantage : concepts / Arthur A. Thompson [and three others]

By:

Thompson, Arthur A [author]

Contributor(s):

Material type: Text

TextPublisher: New York : McGraw-Hill Education, [2020]Edition: 22nd editionDescription: xlviii, 370 pages : color illustrationsContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781260565935

Subject(s):

DDC classification:

658.4012

Contents:

Part 1. Concepts and techniques for crafting and executing strategy

What is strategy and why is it important?

Charting a company's direction

Evaluating a company's external environment

Evaluating a company's resources, capabilities, and competitiveness

The five generic competitive strategies

Strengthening a company's competitive position

Strategies foe competing in international markets

Corporate strategy

Ethics, corporate social responsibility, environmental sustainability and strategy

Building an organization capable of good strategy execution

Managing internal operations

Corporate culture and leadership

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	Main Library Reference Section	Reference	R 658.4012 T468c 2020 (Browse shelf(Opens below))	Room use only	52858QC

Includes bibliographical references and indexes.