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Doing business in Korea / edited by Fabian Jintae Froese

Contributor(s): Material type: TextTextPublisher: London : Oxon, 2020Description: xvi, 208 pages : illustrationsContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781138549449
Subject(s): DDC classification:
  • 330.95195
Contents:
Introduction : Korea - land of great opportunities / Fabian Jintae Froese
Part 1. Business environment
Economic environment / You-il Lee and Richard Lee
Political environment : between systemic informality and attempted formality / Jitendra Uttam
Cultural environment : cultural context, informal networks, and Yongo / Sven Horak
Part 2. Market access
Market entry : inbound FDI into Kore / In Hyeock (Ian) Lee
Exporting to Korea / Justin Paul and Hyunji Lee
Cross-border M & As in South Korea / YiYang and Yong Suhk Pak
Learning from Korea / Martin Hemmert
Part 3. Marketing and managing in Korea
Marketing in Korea / Fabian Jinate Froese and Sarah Reckelkamm
Human resource management in Korea / Jinxi Michelle Li and Fabian Jintae Froese
Expatriates in Korea : live to work or work to live? / Samuel Davies and Fabian Jintae Froese
Establishing a start-up business in Korea as a foreign entrepreneur / Stephan Gerschewski
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book Main Library Reference Section Reference R 330.95195 D657 2020 (Browse shelf(Opens below)) Room use only 52883QC

Includes bibliographical references and index.

Introduction : Korea - land of great opportunities / Fabian Jintae Froese

Part 1. Business environment

Economic environment / You-il Lee and Richard Lee

Political environment : between systemic informality and attempted formality / Jitendra Uttam

Cultural environment : cultural context, informal networks, and Yongo / Sven Horak

Part 2. Market access

Market entry : inbound FDI into Kore / In Hyeock (Ian) Lee

Exporting to Korea / Justin Paul and Hyunji Lee

Cross-border M & As in South Korea / YiYang and Yong Suhk Pak

Learning from Korea / Martin Hemmert

Part 3. Marketing and managing in Korea

Marketing in Korea / Fabian Jinate Froese and Sarah Reckelkamm

Human resource management in Korea / Jinxi Michelle Li and Fabian Jintae Froese

Expatriates in Korea : live to work or work to live? / Samuel Davies and Fabian Jintae Froese

Establishing a start-up business in Korea as a foreign entrepreneur / Stephan Gerschewski

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