TY  - BOOK
AU  - Ramirez, Jaime B.
TI  - Philippine journalism handbook
SN  - 9710834371
U1  - 079.599 
PY  - 1989///]
CY  - Mandaluyong City
PB  - National Book Store
KW  - Journalism
KW  - Philippines
KW  - lcgft
N1  - Includes bibliographical reference; the philippine press; The revolutionary newspapers; The imperialist american regime; English newspapers; The japanesse occupation; The guerilla newspaper; The liberation period; The press under martial law: status; The problem of the press under martial law; Free press and national development; Political newspapers; What is a free press?; Crime and punishment; The readers interests; Commitment of the journalist; The responsible press; Truth and success; What is the power of success; The duties of the newspapers; The press and pre-martial law days; The press in the new society; The press and president marcos; National development; The responsibility of the press; Corruption of the press and the governmnet; Questions about the press functions; Press accent on foreign issues; The press and the aquino government; Envelop-mental journalism; Journalism as a career; Development journalism; The requirements; Functions of the press; Qualifications and attributes of a journalist; Factors in choosing the vocation; The changing opportunities; Journalism training is necessary for minsupala; The regional needs of the muslims; Effective training methods; The role of the student press in a changing world; Student press and university community; The charter of student press rights; The code of student press ethics; Declaration of principles: aims of students jounalists; The print media organization; The functions of the newspaper executives; The editor; The news editor and reporters; The advertising manager and staff; The circulation manager; The research director; The personnel manager; The art director; The production manager and the composing room; The composing room procedures; The first edition; The human factor; Good lay-out, clean plant; Copy, lay-outs and records; Reduce human and mechanical error; Clear and effective  writing for the print media; Writing for easy reading; Think first, then write; Get to the point; Use familiar words; Omit verbal deadwood; Keep your sentences short; Shorten your paragraphs; Use specific, concrete language; Prefer the simple to the complex; Be positive; Use the active voice; Write as you talk; Use adjectives sparingly; Revise and sharpen; Write to express, not to impress; Odds and ends; New writing; The news elements; Types of news lead; test for the lead; Sources of news; Pointers in news gathering; The news and people; Writing a speech story; Getting the news and playing it; The beat; Assignments men; Selected news stories; Feature writing; Definition of a feature writer; The news feature; The content of a story; Elements of news features; Sights and sounds; The use of anecdote; Feature story leads; Types of feature articles; Cardinal principles in writing features; Other devices in feature writing; Investigative reporting; Essential ingredients; Interpretation vs. editorializing; Interpretation; Development reporting; Checklist for investigative reporting; The off-the-record source; Economic news reporting; Importance of economic news; Definition of business beat; Qualities of a good business reporter; Functions of a business page; The sources of business news; The business interview; Business illustrations; The use of graphs in economic reports; Foreign news reporting in the third world; The news agencies; The china news agency-hsin hua; The asean journalist: report events relevant to region; Attributes of good foreign correspondents; Reporting on the third world countries; Ousted U.S. foreign correspondents in manila and london; The foreign media and unesco; Science writing; The science writer; Scientists, doctors, researchers and the press; The do's and don'ts in science reporting; The don'ts; The editorial page; The prime functions; Writing an editorial; Functions of the editorial writer; Responsibilities of the editorial writer; The principles; Ideas and information for editorials; Types of editorials; Functions of the editorial column; The column: its force and significance; The nature of the readers' column; The editorial cartoons; Selected editorials; Bad journalism; The newspaper column; The beggining; The column: its reason for being; The fiscalizer; Enemies of the column; The special task of a columnist; The selected columns; Seriously speaking " journalist, inc"; The council media blitz; The sports page; Facts to consider in sports; Writing the story; The sportswriter's duty; The sports leads; Qualities of the sport writer; Leads of sports stories; The front page make-up; Factors to consider in the make-up; Purposes of a make-up; Mechanics of the make-up; The don'ts of a make-up; Types of make-up; The inside page make-up; Headline writing; Objectives of the headlines; Qualities of a good headline; The unit-count system for headlines; Guidelines for writing headlines; Variety of headline types; The family types; Interviewing; The interviewer; Importance of the interview; Types of interviewing; Methods of interviewing; Pointers for an interview; The use of tape recorder; Formal interview with col. muammar al-qathafi; The style of writing interviews; Copyreading/ copy editing; The good copy editor; The specific duties; The copy desk; Preparation of the copy; The teletype copy; Lay-outing; Types of lay-outing; The productions of newspaper stories; Press photography; Qualifications of press photographers; Pictures and the readers; The good photo editor; Color reproduction; The basic principles; Two characteristics; The light meter; The depth of field; Diaphragm opening; The speed; The news photographs; The news pictures; The feature photos; Sources of pictures; How to select photos; Pointers in the selection of pictures; Retouching of pictures; Problems of photo coverage; The hazards of  press photographers; Criteria of a good photo caption; Photo caption and caption writing; Categories of captions; Photo identification; Dead caption; Casual viewer; Getting the facts; Putting the caption together; Style and layout; The community newspaper; The role of the community press; The community news coverage; The present community newspapers; Editorial contents of the newspapers; Problems of the community press; Qualifications of community journalist; The philippine news agency; Guidelines for provincial correspondents; The hazards of the provincial reporters; The community press as a change agents; The community print media; Consensus and channels of comunication; The community press and development; The law of the print media; Definition of libel; The requesities; The sanctions; Means of committing libel; Persons liable for libel; Libelous editorial; Malicious articles per se; Libelous imputations; The defenses for libel; The copyreader and libel; Headlines; Humor; Court rulings in libel cases; Immortal doctrines obscene publications and exibitions; The right to privacy; Limitations on privacy; The privacy of communication and correspondence; The right to information; The freedom of the press; Prior restriant; Free speech function; Bill of rights; Propaganda materials; Self censorship; Publishing a story which government deems damaging  to national security; Restraint in publishing security information; Special  laws on press freedom; Restrictions on the reporter due to contempt; Contempt: its meaning; Types of contempt; Criteria for contempt; Free press and independent judiciary; Courts are  not beyond criticism by mass media; Trial by publicity; Restrictions on reporters in news gathering; Trespass to dwelling; Grave coercion; Discovery and revelation of secrets; Wiretapping; Prohibiting reporters from judicial reoceedings; Fair comment; The requirements of fair comment; Media guidelines under martial law; Mass media guidelines under the present government; The code of ethics; The code of ethics; International code of ethics draft by the united nations; Journalism code of ethics; The charter of the inter-american press association; Declaration of principles on the conduct of journalists of the  international federation of journalists; Code of the newspaper ethics of the american society of newspaper editors; Criteria of a good newspaper; The force of mass media: advertising; The nature of advertising; Job opportunities; Media of advertising; Factors in choosing a media; The readability of the print media; Readability formulas; Quick reference chart; Th fog index; The reading level formula; Radio and television: the new media; Growth of radio broadcasting in the philippines; Radio news reporting; Spot news coverage; Problems of radio and television; Public interest; Television production and direction; The producer's duties; Production procedures; Investigating and idea; Producing the show; Cost; The script; Talent for the show; Technical facilities; Television commercials; The television code; Production coordination and rehearsal schedule; The director's duties; Coordination of production elements; Thinking in pictures; The television lenses of a camera; The standard television lens complement; Focus; The f-stop; Setting the f-stop; The depth of field; Performance characteristics of television lenses; Basic camera  operation techniques; Audience research in radio and television; Definition and measurement techniques; Audience research methods; Educational television in mindanao region; The role of etv in minsupala; Educational television for mindanao state University; The modern print media in the year 2000; The new technology in newspaper production; The video display terminal; Advertising through the ocr; Advantages of a computerized newspaper; The reporters of tommorow; The newspaper tomorrow
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