TY  - BOOK
AU  - Olmedo,Bettina Rodriguez
TI  - The adventures of a PR girl: : the inside story of public relations
SN  - 9789712729591
U1  - 659.2 
PY  - 2014///]
CY  - Mandaluyong City
PB  - Anvil Publishing
KW  - Public relations
KW  - Philippines
N1  - Includes bibliographical references (pages 188-190); PR perceptions; A guide to PR, its definition and history; Public relations and advertising; Welcome to the real world; PR as an integral element of marketing; Manila's beautiful people; PR programs within a socioeconomic framework; La dolce vita; Special events, damage control, and media relations; The PR spectrum; PR in a setting; Living my dream; PR decorum and professional ethics; Slices of life; PR for a non-stock. non-profit, educational organization; The doctor is in; PR as a management function : the principles of corporate governance; Making difference; Ethical conduct in the workplace; Behind the scenes; Employee relations (Human resources management); PR begins at home; Corporate social responsibility; Creating a ripple in the new millennium
ER  -