TY - BOOK AU - Duhigg,Charles TI - The power of habit: : why we do what we do in life and business SN - 9780812981605 U1 - 158.1 PY - 2014/// CY - New York PB - Random House Trade Paperbacks KW - Habit KW - Social aspects KW - Change (Psychology) N1 - Includes bibliographical references (pages [305]-365) and index; Part one. The habits of individuals; The habit loop : how habits work; The craving brain : how to create new habits; The golden rule of habit change : why transformation occurs; Part two. The habits of successful organizations; Keystone habits, or the ballad of Paul O'Neill : which habits matter most; Starbucks and the habit of success : when willpower becomes automatic; The power of a crisis : how leaders create habits through accident and design; How Target knows what you want before you do: when companies predict (and manipulate) habits; Part three. The habits of societies; Saddleback Church and the Montgomery Bus Boycott : how movements happen; The neurology of free will : are we responsible for our habits? ER -