TY  - BOOK
AU  - Van Tassel, Joan
AU  - Poe-Howfield, Lisa
TI  - Managing electronic media: : making, marketing, and moving digital content
SN  - 9780240810201
U1  - 302.23 
PY  - 2010///]
CY  - Amsterdam, Netherlands
PB  - Elsevier
KW  - Mass media
KW  - Management
KW  - lcgft
N1  - Includes bibliographical references and index
ER  -