TY  - BOOK
AU  - Allen,Kathleen R.
AU  - Economy,Peter
AU  - Edwards,Paul
AU  - Edwards,Sarah
AU  - Epstein,Lita
AU  - Hiam,Alexander
AU  - Holden,Greg
AU  - Jaret,Peter
AU  - McMurtry,Jeanette Maw
AU  - Mazero,Joyce G.
AU  - Muehlhausen,Jim
AU  - Nelson,Bob
AU  - Peterson,Steven
AU  - Schell,Jim
AU  - Schenck,Barbara Findlay
AU  - Seid,Michael H.
AU  - Tracy,John A.
AU  - Tracy,Tage C.
AU  - Tyson,Eric
TI  - Starting a business all-in-one for dummies
T2  - --For dummies
SN  - 9781119868569
U1  - 658.4012 
PY  - 2022///]
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons
KW  - New business enterprises
KW  - Management
KW  - Small business
KW  - Planning
KW  - Business planning
N1  - Includes index; Book 1. Moving from idea to reality; Chapter 1. Your business in context; Chapter 2. Refining and defining your business idea; Chapter 3. Creating a business model; Chapter 4. Finding your target market; Chapter 5. Considering a franchise; Book 2. Planning for your business; Chapter 1. Writing a business plan; Chapter 2. Finding the funding; Chapter 3. Setting your franchise’s wheels in motion; Chapter 4. Starting a home-based business; Chapter 5. Creating an online presence for your business; Chapter 6. Starting with the right legal structure; Book 3. Handling your finances; Chapter 1. Setting up the books; Chapter 2. Reporting profit or loss in the income statement; Chapter 3. Reporting financial condition in the balance sheet; Chapter 4. Reporting cash sources and uses in the statement of cash flows; Chapter 5. Controlling costs and budgeting; Chapter 6. Satisfying the tax man; Book 4. Managing your business; Chapter 1. Tackling the hiring process; Chapter 2. Setting goals; Chapter 3. Embracing corporate social responsibility; Chapter 4. Managing with technology; Chapter 5. Delegating to get things done; Book 5. Marketing and promotion; Chapter 1. Optimizing your marketing program; Chapter 2. Laying a foundation for growth; Chapter 3. Taking stock of your business image; Chapter 4. Forging your brand; Chapter 5. Creating marketing communications that work; Chapter 6. Social marketing : Facebook, Twitter, Instagram, LinkedIn, and Pinterest; Book 6. Stay in business; Chapter 1. Developing employees through coaching and mentoring; Chapter 2. Keeping your customers loyal; Chapter 3. Cultivating a growing business
ER  -