TY - BOOK AU - Dykes,Brent TI - Effective data storytelling: : how to drive change with data, narrative, and visuals SN - 9781119615712 U1 - 658.45 PY - 2020///] CY - Hoboken, New Jersey PB - John Wiley and Sons KW - Business communication KW - Information visualization KW - Storytelling KW - lcgft N1 - Includes bibliographical references and index; Introduction to driving change through insight; Why tell stories with data?; The psychology of data storytelling; The anatomy of a data story; Data : the foundation of your data story; Narrative : the structure of your data story; Visuals (part 1) : setting the scenes of your data story; Visuals (part 2) : polishing the scenes of your data story; Crafting your own data story ER -