TY  - BOOK
AU  - Lindstrom,Martin
TI  - Buy ology: : truth and lies about why we buy
SN  - 9780385523899
U1  - 658.8342 
PY  - 2010///]
CY  - New York
PB  - Broadway Books
KW  - Neuromarketing
KW  - Consumer behavior
KW  - Consumers
KW  - Psychology
N1  - Includes bibliographical references (pages 239-243) and index; A rush of blood to the head; This must be the place; I'll have what she's having; I can't see clearly now; Do you believe in magic?; Say a little prayer; Why did I choose you?; A sense of wonders; And the answers is; Let's spend the night together; Brand new day
ER  -