TY  - BOOK
AU  - Sewell,Carl
AU  - Brown,Paul B.
TI  - Customers for life: : how to turn that one-time buyer into a lifetime customer
SN  - 0385415036
U1  - 658.812 
PY  - 1990///
CY  - New York
PB  - Doubleday
KW  - Customer services
KW  - Automobile industry and trade
KW  - United States
N1  - Ask your customers what they want ... and give it to 'em; How to give good service every time; People : how to care for customer--and employees; What do you pay to get good service?; Leadership is performance; Every impression is important; Creating product that are easy to sell; Borrow, borrow, borrow; You are the message; Bring 'em back alive
ER  -