Scott, David Meerman <br/><br/>
The new rules of sales and service  : how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business 
/ David Meerman Scott 
 - Revised and expanded 
 - xi, 292 pages 
<br/><br/> Includes index. 
<br/><br/>The old world of sales and service The new rules of sales and service Your story Integrating marketing and sales with buyer personas The sales cycle is now the buying cycle Agile, real-time social sales The new service imperative Agile, real-time social service The social you Your social company 
<br/><br/><label>ISBN: </label>9781119272427 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling<br/>Customer services<br/>Internet marketing
<br/><br/><label>Dewey Class. No.: </label>658.85