Gitman, Lawrence J. <br/><br/>
Introduction to business 
/ senior contributing authors, Lawrence J. Gitman [and six others] 
 - 1 online resource (732 pages) :  color illustrations 
<br/><br/> Includes index. 
<br/><br/>Chapter 1. Understanding economic systems and business Chapter 2. Making ethical decisions and managing a socially responsible business Chapter 3. Competing in the global marketplace Chapter 4. Forms of business ownership Chapter 5. Entrepreneurship : starting and managing your own business Chapter 6. Management and leadership in today's organizations Chapter 7. Designing organizational structures Chapter 8. Managing human resources and labor relations Chapter 9. Motivating employees Chapter 10. Achieving world-class operations management Chapter 11. Creating products and pricing strategies to meet customers' needs Chapter 12. Distributing and promoting products and services Chapter 13. Using technology to manage information Chapter 14. Using financial information and accounting Chapter 15. Understanding money and financial institutions Chapter 16. Understanding financial management and securities markets 
<br/><br/><label>ISBN: </label>9781947172555 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business education
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic Books