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Emerging innovative marketing strategies in the tourism industry / Siddharth Bedi

By: Material type: TextTextPublisher: New Delhi : Random Publications, 2022Description: viii, 358 pagesContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9789390780860
Subject(s): DDC classification:
  • 338.4791
Contents:
Tourism marketing
The quality of transport and important in travel business
Marketing strategy
Tourism associations as leader of marketing
Tourism competitiveness demand and pricing
Recreation and tourism marketing
Tourism marketing information system
Marketing basics for the small hotel business
Innovations in hospitality product
The tourism and hospitality product
Tourism promotion and marketing
Eco-tourism and the tourism industry
Consumer decision rules and implications for hotel choice
Tourism product management
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book Main Library Reference Section Reference R 338.4791 B412e 2022 (Browse shelf(Opens below)) Room use only 52898QC

Includes bibliographical references (pages [355]-356) and index.

Tourism marketing

The quality of transport and important in travel business

Marketing strategy

Tourism associations as leader of marketing

Tourism competitiveness demand and pricing

Recreation and tourism marketing

Tourism marketing information system

Marketing basics for the small hotel business

Innovations in hospitality product

The tourism and hospitality product

Tourism promotion and marketing

Eco-tourism and the tourism industry

Consumer decision rules and implications for hotel choice

Tourism product management

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