Marketing / William M. Pride, O.C. Ferrell

By: Contributor(s): Material type: TextTextPublisher: Boston, MA : Cengage Learning, 2016Edition: 2016 editionDescription: xxxi, 687 pages : color illustrationsContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781285858340
Subject(s): DDC classification:
  • 658.8
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Includes bibliographical references and indexes.

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