The adventures of a PR girl : the inside story of public relations
Olmedo, Bettina Rodriguez
The adventures of a PR girl : the inside story of public relations / Bettina Rodriguez-Olmedo - xii, 190 pages : illustrations
Includes bibliographical references (pages 188-190).
PR perceptions A guide to PR, its definition and history Public relations and advertising Welcome to the real world PR as an integral element of marketing Manila's beautiful people PR programs within a socioeconomic framework La dolce vita Special events, damage control, and media relations The PR spectrum PR in a setting Living my dream PR decorum and professional ethics Slices of life PR for a non-stock. non-profit, educational organization The doctor is in PR as a management function : the principles of corporate governance Making difference Ethical conduct in the workplace Behind the scenes Employee relations (Human resources management) PR begins at home Corporate social responsibility Creating a ripple in the new millennium
9789712729591
Public relations--Philippines
659.2
The adventures of a PR girl : the inside story of public relations / Bettina Rodriguez-Olmedo - xii, 190 pages : illustrations
Includes bibliographical references (pages 188-190).
PR perceptions A guide to PR, its definition and history Public relations and advertising Welcome to the real world PR as an integral element of marketing Manila's beautiful people PR programs within a socioeconomic framework La dolce vita Special events, damage control, and media relations The PR spectrum PR in a setting Living my dream PR decorum and professional ethics Slices of life PR for a non-stock. non-profit, educational organization The doctor is in PR as a management function : the principles of corporate governance Making difference Ethical conduct in the workplace Behind the scenes Employee relations (Human resources management) PR begins at home Corporate social responsibility Creating a ripple in the new millennium
9789712729591
Public relations--Philippines
659.2