Growth hacker marketing : a primer on the future of PR, marketing, and advertising

Holiday, Ryan

Growth hacker marketing : a primer on the future of PR, marketing, and advertising / Ryan Holiday - Expanded edition - xxix, 111 pages

"Now revised & expanded."--Cover.

Includes bibliographical references (pages 109-111).

An introduction to growth hacking It begins with product market fit Finding your growth hack Turn 1 into 2 into 4—going viral Close the loop : retention and optimization My conversation : putting the lessons into practice Special bonus

9781591847380


Marketing
Internet marketing

658.8