Entrepreneurship and small business management
Medina, Roberto G.
Entrepreneurship and small business management - x, 350 pages : illustrations
Includes index
The environment for entrepreneurship The nature of small business The entrepreneurial personality The search for a sound business idea Strategic planning for small business The business plan Organizing, directing, and controlling the small business Forms of small business ownership Marketing strategy and marketplace research Determining the right location Promotion in small business Managing small business finance Production and operations management Managing human resources Managing business risk Old business, new business, or franchise International business for small business Institutions assisting small business Successful entrepreneurship
9712320936
Small business--Management
Entrepreneurship
658.022
Entrepreneurship and small business management - x, 350 pages : illustrations
Includes index
The environment for entrepreneurship The nature of small business The entrepreneurial personality The search for a sound business idea Strategic planning for small business The business plan Organizing, directing, and controlling the small business Forms of small business ownership Marketing strategy and marketplace research Determining the right location Promotion in small business Managing small business finance Production and operations management Managing human resources Managing business risk Old business, new business, or franchise International business for small business Institutions assisting small business Successful entrepreneurship
9712320936
Small business--Management
Entrepreneurship
658.022