The eProcess edge : creating customer value and business wealth in the Internet era

Keen, Peter G. W.

The eProcess edge : creating customer value and business wealth in the Internet era / Peter Keen, Mark McDonald - xx, 300 pages : illustrations

Includes bibliographical references (pages [285]-287) and index.

Part I. Defining the eProcess edge From Internet innovation to eProcess execution Why process matters Redefining "Process" for the Internet era Part II. The relationship imperative Value networks: targeting eCommerce relationships
Defining relationships: touch and texture Valuing and sourcing eProcess capabilities Part III. Delivering eProcess results Embedding business rules in software Out-tasking and in-sourcing Be exceptional: people plus process plus technology Managing an eCommerce business

0072126264


Electronic commerce
Business planning

658.84