Strategic management
Dess, Gregory G.
Strategic management / Gregory G. Dess, G. T. Lumpkin, Alan B. Eisner - 3rd edition - xxiv, 984 pages
Includes bibliographical references and index.
Part 1. Strategic analysis Strategic management : creating competitive advantages Analyzing the external environment of the firm Assessing the internal environment of the firm Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources Part 2. Strategic formulation Business-level strategy : creating and sustaining competitive advantages Corporate-level strategy : creating value through diversification International strategy : creating value in global markets Digital business strategy : leveraging capabilities in a disruptive environment Part 3. Strategy implementation Strategic control and corporate governance Creating effective organizational deigns Strategic leadership : creating a learning organization and an ethical organization Managing innovation and fostering corporate entrepreneurship Recognizing opportunities and creating new ventures Part 4. Case analysis Analyzing strategic management cases
9780073102467
Strategic planning
658.4012
Strategic management / Gregory G. Dess, G. T. Lumpkin, Alan B. Eisner - 3rd edition - xxiv, 984 pages
Includes bibliographical references and index.
Part 1. Strategic analysis Strategic management : creating competitive advantages Analyzing the external environment of the firm Assessing the internal environment of the firm Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources Part 2. Strategic formulation Business-level strategy : creating and sustaining competitive advantages Corporate-level strategy : creating value through diversification International strategy : creating value in global markets Digital business strategy : leveraging capabilities in a disruptive environment Part 3. Strategy implementation Strategic control and corporate governance Creating effective organizational deigns Strategic leadership : creating a learning organization and an ethical organization Managing innovation and fostering corporate entrepreneurship Recognizing opportunities and creating new ventures Part 4. Case analysis Analyzing strategic management cases
9780073102467
Strategic planning
658.4012