Strategy : a view from the top
de Kluyver, Conelis
Strategy : a view from the top / Cornelis A. de Kluyver, John A. Pearce II ; foreword by Peter F. Drucker - xvii, 142 pages
Includes bibliographical references and index.
What is strategy? Change and uncertainty in the external strategic environment Leveraging internal resources and change drivers for competitive advantage Formulating business unit strategy Business unit strategy : context and special dimensions The dynamics of corporate strategy Strategic options at the corporate level Formulating a global strategy Strategy implementation and control
0130083607
Executives
Leadership
Management
658.4012
Strategy : a view from the top / Cornelis A. de Kluyver, John A. Pearce II ; foreword by Peter F. Drucker - xvii, 142 pages
Includes bibliographical references and index.
What is strategy? Change and uncertainty in the external strategic environment Leveraging internal resources and change drivers for competitive advantage Formulating business unit strategy Business unit strategy : context and special dimensions The dynamics of corporate strategy Strategic options at the corporate level Formulating a global strategy Strategy implementation and control
0130083607
Executives
Leadership
Management
658.4012