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Introduction to entrepreneurship

Carpenter, Katherine

Introduction to entrepreneurship / Katherine Carpenter, Jonathan Carpenter - 1 online resource : color illustrations

Includes bibliographical references.

What is entrepreneurship? Defining entrepreneurship The role entrepreneurs have in today’s society Different types of entrepreneurship Entrepreneurial characteristics Entrepreneurial traits, skills and abilities The entrepreneurial mindset Creativity and innovation in entrepreneurship The entrepreneurial process Entrepreneurial process Assignment preparation Your entrepreneurial potential Assignment delivery : entrepreneurial plan Course wrap up and reflection

ISBN: 9781989864500

Subjects--Topical Terms:
Entrepreneurship

Index Terms--Genre/Form:
Electronic books

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