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Marketing for tourism, hospitality & events : a global & digital approach

Hudson, Simon

Marketing for tourism, hospitality & events : a global & digital approach / Simon Hudson and Louise Hudson - xii, 370 pages : color illustrations

Includes bibliographical references and index.

ISBN: 9781473926646

Subjects--Topical Terms:
Hospitality industry--Marketing
Tourism--Marketing
Special events--Marketing

Dewey Class. No.: 338.4791

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